Influencer Marketing

20 Mar 2019

Age is Just a Number: Influencer Marketing Outside of Millennials

Millennials might soon be larger in number, but they don’t have the biggest buying power. When it comes to influencer…

Guest Blogger

Influencer Marketing

13 Mar 2019

How to Measure the ROI with Influencer Marketing

With influencer marketing, impressions and engagements are key metrics. There are 12 inches in one foot. And three teaspoons in…

Tami Nealy

Find Your Influence

06 Mar 2019

Every Day is International Women’s Day at Find Your Influence

Ambition is not synonymous with conceit or arrogance, and women striving for careers and leadership roles are no less deserving…

Chrissy Dupper

Influencer Marketing

28 Feb 2019

It’s Time for Brands to Release Content Control and Empower Influencers

When working with influencers, brands have to let go and allow influencers control of the narrative to preserve the authenticity…

Tami Nealy

Influencer Marketing

20 Feb 2019

3 Ways Surveys Impact Influencer Marketing

Brands and agencies rely on influencer surveys prior to launching influencer marketing campaigns. Marketers and PR professionals want to understand…

Tami Nealy

Find Your Influence, Influencer Marketing

14 Feb 2019

How to Succeed at Influencer-Driven Shopper Marketing

Brands that understand the shopping experience are uniquely positioned to excel when integrating content creators into their overall shopper marketing…

Tami Nealy

Find Your Influence, Influencer Marketing

06 Feb 2019

How Zappos Fell in Love with Influencer Marketing

In order to measure success, Zappos landed on engagement as the key metric to track performance. Influencer marketing campaigns hit…

Tami Nealy

Find Your Influence

29 Jan 2019

Event Marketing: The Power of Social Media Influencers at Events

Influencers are everywhere. They’re online, in person, and at events of all sizes. From major sporting events and music festivals…

Amber Bruemmer

Influencer Marketing

25 Jan 2019

Three Influencer Marketing Lessons Learned from Fyre

“Just horrific.” That was the reaction from Jamie Reardon, CEO and co-founder of Find Your Influence (FYI), after watching the…

Tami Nealy

Find Your Influence

11 Jan 2019

Unleash Your Inner Cheerleader

I feel supported and loved at FYI and I enjoy coming to work everyday. Find Your Influence was recognized on…

Tami Nealy