Influencer Marketing The FTC released rules on when and how social media influencers should disclose ads. 13 Nov 2019 FTC: Disclosures 101 for Influencers On November 5, the Federal Trade Commission (FTC) released guidelines outlining how social media influencers are required to disclose their… Tami Nealy
Influencer Marketing 16 Oct 2019 When Is the Right Time for Brand Partnerships? Do not lose sight of the fact that a brand partnership is a business deal. If you are an influencer… Sarah Hickam
Influencer Marketing 25 Sep 2019 Lessons From Automotive Influencers The automotive industry is massive and its little surprise that significant marketing funds have been plunged into influencers. The automotive… Guest Blogger
Find Your Influence 10 Sep 2019 Influencers are Passionately Pursuing Higher Ed Influencers in the FYI network are passionate about higher education, and FYI has the data to prove it. From Baby… Tami Nealy
Find Your Influence 03 Jul 2019 The Truth About Fake Social Media Followers One of the biggest differentiators with the FYI platform is the proprietary software we have built that verifies the legitimacy… Tami Nealy
Influencer Marketing 19 Jun 2019 3 Things Talent Managers Wished Brands Knew About Influencers Influencers don’t simply create content for brands anymore. They can help communicate the brand promise, through their personal experience. Influencer… Tami Nealy
Influencer Marketing 15 May 2019 Quick Guide: The Best Time for Brands to Contract Influencers Contracting influencers once all campaign brief details are finalized helps keeps the campaign production running on time. Contracting with influencers… Tami Nealy
Find Your Influence, Influencer Marketing 01 Apr 2019 FYI Exchange: A Strategic Approach to Influencer Relations "FYI Exchange allows us to remain committed to small business owners as they execute their digital marketing strategies.” Influencer relations… Tami Nealy
Influencer Marketing 20 Mar 2019 Age is Just a Number: Influencer Marketing Outside of Millennials Millennials might soon be larger in number, but they don’t have the biggest buying power. When it comes to influencer… Guest Blogger
Find Your Influence, Influencer Marketing 06 Feb 2019 How Zappos Fell in Love with Influencer Marketing In order to measure success, Zappos landed on engagement as the key metric to track performance. Influencer marketing campaigns hit… Tami Nealy
