It seems like just yesterday, influencer marketing was a fresh, new strategy that brands were cautiously dipping their toes into. Fast forward to today, and it’s not just a trend—it’s become a must-have in every marketer’s toolkit. Over the past decade, we’ve watched it grow from simple celebrity endorsements into a complex, dynamic ecosystem, rife … Read more
By: Chelsea Goodson In the vast universe of TikTok trends and challenges, one fascinating avenue that has gained immense popularity is the art of “FaceTime” videos. What started as a simple way to connect with friends and family quickly evolved into a creative style for storytelling among those in in the TikTok era of long(ish)-form … Read more
by Chelsea Goodson In the ever-evolving world of beauty and fashion, influencer trips have continued to become the pinnacle of luxury experiences for both creators and brands. Recently, two industry giants, Tarte and Free People, hosted unforgettable getaways for their influencers, offering a glimpse into the glamour and creativity that drive these collaborations. Tarte’s … Read more
Riding the Wave: The Continued Growth of Influencer Marketing in 2024 by Chlesea Goodson If you’re in the business of influence, you’re likely riding the same wave we’ve all been talking about—the continued growth of influencer marketing in 2024. This year has already been a game-changer and we would love to dive into just why! … Read more
By Hannah Mall In the dynamic world of influencer marketing, establishing a presence across multiple platforms is not just beneficial—it is essential in enhancing influence. Different platforms attract different demographics and user behaviors. Here at Find Your Influence, we tap into each creator’s unique social presence to reach a broader audience and expand visibility beyond … Read more
