TikTok is full of fun, entertaining, and interesting videos. It’s a great place for businesses to market their products and make money. It’s also a great way for creators to monetize their audience by partnering with brands.
It’s difficult to know how much money a creator can make on TikTok. It often depends on where they live and where their followers live. Content creators with 100,000 followers or more can get paid $200 to $1,000 per sponsored post. Creators with a million or more followers can get paid $1,000 to $5,000+ per brand partnership.
The biggest question beginning creators often ask is “How do you make money on TikTok?” We offer the following seven ways to make money on TikTok:
- Join the TikTok Creator Fund
- Go Live and Collect Virtual Gifts
- Partner With Brands in the TikTok Creator Marketplace
- Make Money from TikTok Ads
- Sell Merch to Users
- Become a Consultant
- Influencer Marketing
Join the TikTok Creator Fund
The TikTok Creator Fund is not an ad grant or revenue sharing program. Creators receive funds from their videos based on many factors. The Creator fund is a way for TikTok to thank and reward their creators for their videos and creativity. In order to join, creators must meet eligibility requirements and apply in the app through their pro/creator account.
Go Live and Collect Virtual Gifts
Going live is an easy way to make money on TikTok. Creators must have at least 1,000 followers to go live. Followers can give creators “coins” as a way to show appreciation for their content. Users can purchase 100 coins starting at $0.99. Prices vary if one chooses to purchase more coins. Once a creator has collected a certain amount of coins they can exchange them for real money through PayPal.
Partner With Brands in the TikTok Creator Marketplace
Creators can apply for the TikTok Creator Marketplace when they have 100,000 followers. This will allow them to partner with brands and get sponsorship opportunities. Videos dedicated to brand sponsorships can earn up to $1,000 for a single post with 100K views, and videos dedicated to app sponsorships can earn $100 to $250.
Make Money from TikTok Ads
TikTok Ads are a great way for businesses to widen their reach among customers. Creators can use TikTok for Business to make money by using in-feed video ads, branded Hashtags, brand takeovers, and branded effects.
Sell Merch to Users
TikTokers can sell merch (merchandise) to make money. Some items may include hoodies, sweatpants, hats, and phone cases. Creators don’t have to have millions of followers to capitalize on this idea.
Become a Consultant
If you are a TikTok expert, there are many brands and individuals who will hire you for your services. This is a good way to leverage your expertise and diversify your income.
Brands are always looking for individuals with a large following. It’s important that the influencer relates to the brand in some way. Based on follower count and engagement, it’s possible to earn tens of thousands of dollars for a post.
Freelance contribution especially written for Find Your Influence by Katie Meyers. Meyers is an SEO Specialist at SEO Design Chicago.